Latest News Articles
Interview with a Hacker
Gain Your Edge is a twice-monthly podcast on all things IT. This week’s guest is a bona fide hacker. Bill Gardner is an assistant professor at Marshall University where he teaches in the Digital Forensics and Information Assurance degree program. He is an information security author and speaker. During this episode, Bill mentioned several resources […]
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How Your Small Business can Handle Crisis Communication
No business is safe from public relations crises and the rise of social media have given way to the spread of information in mere minutes. With the popularity of platforms like Twitter and Facebook, it’s not just cat videos that are going viral. Large corporations, small businesses and even individuals have run into problems after […]
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Improve Your Marketing Efforts with Instagram
You may have heard of the popular social media site Instagram, but have you used it to market your small business? Instagram is a popular social media site with over 400 million active monthly users, making it an excellent resource for small business owners. Instagram can be used to find customers that are truly interested […]
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Guide to New Customer Acquisition
Acquiring new customers is a crucial factor in any growing small business – one that over half of small business owners today cite as a top concern, especially while wearing so many hats at work. If you’re spread thin, focusing on new acquisition can seem like a very daunting task. Without the right tools or […]
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Why Your Small Business Should Consider Texting
Once viewed as a passing fad, the texting trend has taken ahold of U.S. consumers — currently, around 97 percent of smartphone owners text. If you’re a small-business owner who wants to increase sales, save money, and build customer relationships, texting could be the solution you’ve been searching for. Here’s how your small business can […]
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BYOD: How to Secure Your Employees’ Devices
Is your company ready to make the move toward greater employee flexibility and system accessibility? If so, you may want to consider extending a bring-your-own-device (BYOD) option to current employees. Before you implement any new practices, however, you’ll need to be sure you’re also prepared to supplement your current security measures to account for the […]
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Why 2016 Is the Year Your Small Business Should Embrace Business Intelligence
In the past, many small business leaders relied on their experience, intuition, and observations to guide their business decisions. While these factors continue to play an important role in running a company, business intelligence (BI) allows today’s executives to leverage concrete data and make more informed decisions about their organization. If taking your company to […]
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CES Update and the Internet of Things Featuring Shanee Birch, Senior Manager of Product Marketing at Frontier Secure
Gain Your Edge is a twice-monthly podcast on all things IT. This week’s podcast focuses on the Internet of Things. Plus, we get an extra bonus – a report from the 2016 Consumer Electronics Show. With our guest, Shanee Birch, we explore the implications and applications of the Internet of Things. From smart controls and […]
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Building Your Brand
“A brand for a company is like a reputation for a person. You earn reputation by trying to do hard things well.” -Jeff Bezos Branding is an essential element of marketing. Done well, a brand should be the guiding light for the organization. Above all, you need to know what you stand for, and it […]
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Fostering Company Culture
Building Leaders A successful organization requires an inspiring and shared mission at its core, something that we have always held paramount at Frontier. With a strong company culture securely in place, capable leadership follows suit, which goes on to positively impact our employees by creating a supportive environment where they can leverage their talents […]
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